Photo by Artem Beliaikin from Pexels
Unlike other markets around the world, electric cars in Russia are not very popular since they have a minimal market share. Automakers are constantly presenting one model after another, and many governments are promoting them through generous subsidies to make them more accessible and attractive to the buying public.
In Europe, by far the first country in electric car sales (in percentage) is Norway, where in the first 6 months of 2020 they reached 48.1% market share. This is followed by Iceland with 25.5% and the Netherlands with 9.1%. However, in a huge market in the Old Continent, Russia, buyers say no to electric cars, whose registrations are negligible.
Probably the extremely low temperatures prevailing in Russia in winter are one of the main reasons that deter consumers. After all, electric cars (BEV) and their batteries in particular have a hard time working properly at polar temperatures. For example, in Moscow the cold is too bitter, since temperatures can drop up to -30 degrees Celsius.
According to the Russian statistical office, from January to August 2020, only 250 electric cars were sold in Russia. For information, in Russia of 145 million inhabitants, annual sales of cars are around 1.8 million vehicles.
Last August, only 81 electric cars were sold in Russia, almost a third of the total registrations. This “rise” is mainly due to the launch of the Audi e-tron, having recorded 29 sales. In second place (in August) followed the Nissan LEAF with 22 sales, third the Jaguar I-Pace along with the Tesla Model 3 with 10 cars each, then the Tesla Model X (5), the Hyundai Ioniq (3), the JAC iEV7S (1) and the Tesla Model S.
Of course, that doesn’t mean the Russians won’t later buy electric vehicles. There will probably be more generous subsidies for zero-pollution vehicles but their technology will also improve as well as be more accessible to the public.