Volkswagen has set a goal to surpass Tesla to become the company with the world’s most selling electric cars, with 2025 being the year by which Germans want to have achieved their goal.
In order to succeed, the Volkswagen Group plans to unveil 70 new models of electric cars by 2030. At the same time, the appropriate strategy is being designed to increase sales in the United States. President Biden’s policy will help in this direction.
The Volkswagen Group has some comparative advantages which seem to help it achieve its goal, a view shared by several market analysts.
Perhaps the most important of these is that in its ranks it includes several different brands, each of which will create its own range. Here comes the second advantage. That the Volkswagen Group’s wide model range will be able to meet the needs of far more people than Tesla’s much narrower range.
The Californian company currently has four models, the Model S, 3, X and Y. Two more models are also expected, the Cybertruck and Roadster, and there is strong rumors about a more economical model, which will be around $25,000.
Tesla may still enjoy a great advantage today due to its entry into the electric car market earlier than any other manufacturer, but for years it has been considered almost certain that the mighty forces will be able to catch up due to the huge size they have, the too much money they can allocate for research and development, as well as the experience they have in assembling cars.
Logic says the above scenario will be confirmed, but Tesla’s story so far is a constant refutation of negative scenarios for itself. Will Elon Musk and his company continue to resist, or will Volkswagen be the first of the traditional automakers to surpass Tesla?